German company willing to build up plant of sub-assembling for BMW in Moldova
A German company Draexlmaier stressed willingness to built up in the Balti municipality a plan to produce electric fibers and board systems for BMW cars. This investment project is to be carried out in two stages.
The Draexlmaier?s representative in Moldova, Siegfried Angerer told a meeting with Economics and Trade Minister Igor Dodon that at present the company hired the necessary space for the production and is in process of employing 300 specialists.
?Within the first stage there are provided investments in technologies and in personnel worth about 3.5 million euros. The selected specialists are to carry out a series of refresher trainings in Germany and Romania,? Siegfried Angerer said.
The second stage of the investment project will start in 2008 through the construction of a plan for the production of electric fibers and board systems for BMW cars. The plant?s employes are to form 2,000 specialists. The entire production is to be delivered abroad, for assembling, the German company?s representative said.
The German firm, Draexlmaier is specialized in the production of modern board systems, inside spare parts and integrated functional systems for such companies as BMW, Mercedes-Benz, Volkswagen, Audi, Porche, Jaguar and Lexus.
Draexlmaier is an important investor in Romania, which invested over 180 million euros in the plants in Codlea, satu Mare, Timisoara, Hunedoara and Pitesti. The Draexlmaier plants in Romania have at present almost 17,200 employees. // BASA-Press
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About BMW
BMW AG (an abbreviation for Bayerische Motoren Werke AG, or in English, Bavarian Motor Works), is a German company and manufacturer of automobiles and motorcycles. BMW is the parent company of the Mini and Rolls-Royce car brands, and, formerly, Rover. BMW was founded by Karl Friedrich Rapp in October 1913. The blue-and-white circular logo BMW still uses alludes to the blue and white checkered flag of Bavaria.
Between 1994 and 2000, under the leadership of Bernd Pischetsrieder, BMW owned the Rover Group in an attempt to get into mass market production, buying it from British Aerospace. This brought the Rover, Mini, Land Rover and Triumph brands under BMW ownership. The venture was not successful. For years, Rover tried to rival BMW, BMW found it difficult to reposition the English automaker alongside its own products and the Rover division was faced with endless changes in its marketing strategy. BMW was more successful with the Mini and Land Rover brands, which did not have parallels in its own range at the time. In 2000, BMW disposed of Rover after years of losses, with Rover cars going to the Phoenix Consortium for a nominal £10 and Land Rover going to the Ford Motor Company. BMW retained the Mini and Triumph marques. Mini has been a highly successful business, though the Triumph name has not been used. more
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